We’ve all heard the stories of some great business idea being written out on a cocktail napkin, my journal is my cocktail napkin – only bound.
We never know when inspiration will strike – while motoring, in a pub, in church, any place.
Ideas come to us all the time. Some are fantastic, others need polish, still others need a complete overhaul, but they are out there waiting to be discovered.
We can’t go after all of our ideas today. So record them. Not on a cocktail napkin or post-it note. In a journal
Mine is filled with :
Names for spin-off websites
Websites I find interesting
Products I’d like to carry
Copy ideas and phrases
and even Future Elevator Speeches
Sunday, September 28, 2008
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